We had a fantastic time in Bradford 2025 UK City of Culture June 2025 sponsoring the annual Association of Town & City Management conference HOW TO MAXIMISE OUR CULTURAL AND COMMUNITY ASSETS. We were delighted to host a full house for our workshop session on HOW CAN EMBRACING CULTURE DRIVE HIGH STREET SPENDING.
Our Sales & Marketing Manager Nicola Butler hosted a really successful session showcasing two powerful client case studies around how our data can be used to measure the spending impact of cultural events. Chris Bush, Business Manager at York BID and our brand ambassador ✨Diane Wehrle SFIPM discussed how York BID is embracing data and culture to outperform our national sales barometer. Diane Jarvis, Head of Business Operations at Sheffield BID presented with Adam Rabinowitz our recent analysis of their highly successful CHINESE NEW YEAR event.
Both clients have very kindly given permission for the insights to be shared below.